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Innobaby Now Available at The Sensible Mama


The Sensible Mama is proud to Announce the availability of the Innobaby Product Line.

Atlanta, Georgia – December 2017

In an effort to meet the demands of our community, The Sensible Mama has just entered into a retailer agreement with Innobaby. 

During 2017, the Sensible Mama focused on offering products in primarily 3 verticle niche markets. (JuJuBe Diaper Bags, Slings and Carriers, and Cloth Diapering) - Expanding our product line will be a strategic focus for The Sensible Mama in 2018. 

“Innobaby's products are modern, durable and simply awesome”, says Amber Wardell, Founder, and CEO of “Having the ability to offer our customers accessories that conveniently fit into a diaper bag brings The Sensible Mama one step closer to providing a one-stop shop for daily baby needs.”

 To learn more about The Sensible Mama, expansion plans, or to book an interview, email:, or visit the website at


About The Sensible Mama

The Sensible Mama aims to Educate, Equip, Inspire and Share with other like-minded mamas around the world. Started as a movement to help eradicate "Mommy Shaming", the Sensible Mama has grown into a unique baby boutique with a thriving community of like-minded mamas. A focus on radical 5-Star customer service, the promotion of products that make sense, and our thriving community create a unique and inspirational relationship with our customers.  


About Innobaby

With our passion to learn, create, and solve problems, we love to challenge ourselves to deliver high quality smart juvenile solutions that can benefit both parents and babies. We love delivering innovative products. We feel good when others understand and appreciate what we do. It motivates us to continue to strive for more. We never compromise quality. We want to make sure that what we deliver is safe, innovative and durable because, as parents, that’s what we all look for. Although perfection may be difficult to achieve, that doesn’t stop us from reaching for that goal. We like to think outside of the box and hope to continue to deliver innovative solutions that meet the changing needs of smart parenting.

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